Cart to Kitchen: How Moms Navigate the Grocery Store
The grocery store is a big part of raising a family. But how do moms decide on the purchases they make? In the webinar “Cart to Kitchen 2013: Slicing Into Moms’ Food Decisions,” Fleishman-Hillard communications specialists Liz Hawks and Kristie Sigler unveil new research, executed with TheMotherhood.com, on how moms navigate the grocery store. In addition, the session examines mothers’ priorities when it comes to purchasing food and reveals the trends in what moms buy, and what might change in 2013.